Conzoom is a data-driven segmentation tool; based on register data, statistics, and survey data you get a strong tool for customer and market segmentation that is easy to use and qualifies your data-driven decisions
conzoom® is powered by the data and analytics house Geomatic who segments consumers in Denmark, Finland, Norway, and Sweden based on national register data, statistics and qualitative survey data. The segmentation consists of many register data and each has its own structure as there are differences between e.g. property data in Denmark and Sweden as well as they are subjected to different legislations. conzoom® shows no personal data. In the family trees below, you find a stylised visualisation of the process from the population as a whole to the conzoom® groups and finally conzoom® types for each country.
If you have any questions, fill out the form below or call us and we will find a time that suits you.
Get a call or call directly on +45 70 20 50 46